Location: Remote (Travel Required)
Type: Part-Time
Role Overview
The Social Media Manager will oversee and grow the brand presence for both the Graduation and Greek sides of the business. This role focuses on content planning, execution, engagement, and campaign creation across platforms.
Accounts Managed
Key Responsibilities
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Build and manage weekly social media content calendars for both pages
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Create and execute campaigns around:
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Significant dates such as graduation dates, decision day, founders day, homecoming, HBCU classics, and etc.
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Product launches
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Seasonal moments
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Edit and publish reels, short-form videos, and other social content
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Respond to comments, DMs, and inbox messages across platforms
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Manage and grow presence on:
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TikTok
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Instagram
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Facebook
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Develop and send bi-weekly email newsletters to subscribers
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Track performance and engagement trends to refine content strategy
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Support and attend vendor events for live content and brand coverage
Qualifications & Skills
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Strong understanding of TikTok, Instagram, and Facebook trends
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Experience editing short-form video content
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Excellent written communication and brand voice consistency
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Creative thinker with campaign-building experience
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Familiarity with Greek life and/or graduation culture is strongly preferred
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Prior social media or content management experience required
Travel Requirement
